OK Go is at it again! The Chicago band has not had the most overwhelming commercial success, but has been a viral hit a number of times on the good old internets! They are a prime example of unique content that can be passed around the internet but also a case study to try and understand their lack of commercial success.

Their first video “Here It Goes Again” received over 50 million views. Now they’re back with a new video called “End Love” and have taken to Facebook this time around for help. You can visit their Facebook Page and download the “End Love” video to upload to upload onto your page. The Facebook fan with the most comments and likes on their page will win an Apple iPad with the OK Go discography pre-loaded.

If you’re not up for the challenge, please feel free to comment and ‘like’ the video on my profile! Spread the word! http://www.facebook.com/#!/atsluu